QuantLink0%

Making a technical investment platform easier to discover, understand, and adopt.

From first impression to product adoption.

I built QuantLink's go-to-market experience from the ground up; spanning across visual identity, product interfaces, web, campaigns, onboarding and systems designed to make the platform easier to understand and adopt.

+35%Increase in non-branded organic search traffic
+30%Growth in demos booked through university outreach
0→1Established visual and go-to-market foundation
Lyon Display typeface specimen
A tennis serve at full stretch
A curved facade seen from below
A racing car panned at speed

Building QuantLink's visual world from scratch

Defined a more precise and editorial visual language for a professional investment audience.

Organic growth on X (Twitter)

Built a flexible and repeatable content system for product releases, market moments, and company stories.

+30% More demo bookings

Created product demos and sales materials for university fund outreach.

Product feature launch campaigns

Designed and launched campaigns for new product features, increasing new user growth month over month.

Launch poster: Turns out you invest like a legend — see where your holdings overlap with the world's top investors
Launch poster: No need to gamble — know the risk, the return, and the odds before you invest
Launch poster: Portfolio tracker built for analysts — P&L, risk metrics and smart money activity in one place

Making technical products easy to understand.

Turned complex financial data and product concepts into clear visual narratives.

AI Analysis
NVDA・Revenue, Net Income・12 quarters

Meet Agents

Use Agents to explore filings, surface insights, and build analysis from the same source-linked data.

Explore Agents

Feature discovery and conversion

Redesigned navigation to make QuantLink's expanding product easier to discover, and connected feature value to clearer trial and upgrade moments.

  • Designed onboarding touchpoints that guided users toward their first research workflow.

    Growth Activation

  • Contributed components, implementation, and documentation for consistent interfaces.

    Design Systems

  • Built an SEO/AEO page system that contributed to 35% organic search growth.

    Organic Web Growth

  • Reframed the platform and API pages around the full investment research workflow.

    Landing Pages

Designed around the business, from idea to execution.

The work gave QuantLink a consistent way to show up, communicate its value, and turn attention into product adoption for the teams it was built for.

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